Benefits of exhibiting

InterFood Ural exhibition is visited by specialists who are really interested in new products and suppliers.

> 25 regional and federal retail chains
> 25 regional and federal retail chains
> 71% of visitors are specialists who make decisions about the choice of supplier and procurement
> 71% of visitors are specialists who make decisions about the choice of supplier and procurement
Center of Negotiations with retail chains and distributors
Center of Negotiations with retail chains and distributors
> 3 000 visitors
> 3 000 visitors
attend the exhibition
during 3 days
74% visitors
74% visitors
make or influence
purchasing decisions
27 events
27 events
are held as a part
of the business program
Build Ural exhibitors have an opportunity to showcase their products and services to a big number of professional visitors interested in purchase of building and finishing materials, engineering equipment.
1. HOLD PRIVATE MEETINGS

Present your products and negotiate with a large number of potential customers in one of the economically developed regions of Russia – Ural. Build Ural is attended by over 3 000 visitors. Negotiate with specialists who are difficult to target on the Internet.

2. FIND PARTNERS AND DISTRIBUTORS

Build Ural is the opportunity to find distributors of products and explore the region in more detail. Build Ural is attended by commercial directors, purchasing managers, category managers of wholesale trading companies who work in large cities of the region and in small towns of the Ural.

3. SUPPORT DEALERS IN THE URAL

It is not enough to find a dealer in the region. It is far more significant to maintain the dealer’s work to sell and promote products. Joint participation in the exhibition will allow a dealer to establish direct contact with the audience, which ultimately will help increase product sales.
4. PRESENT YOUR PRODUCTS TO THE URAL'S ARCHTECTS, DESIGNERS, AND DECORATORS

Forum of designers and architects Design Space takes place within Build Ural exhibition. It is one of the largest event for Ural designers. The eventful programme of the Forum attracts over 700 architects, designers, and decorators of the Ural region.

5. CONDUCT PRACTICAL WORKSHOPS AT MASTER FEST

Practical workshops at one of the leading event of the Ural construction industry are the great way to prove to the audience the compliance of your products with the requirements and, as a result, increase sales of construction and finishing materials, tools, equipment.

6. EVALUATE THE URAL MARKET OF MATERIALS FOR THE CONSTRUCTION AND DECORATION AND DECLARE YOURSELF AS A RELIABLE SUPPLIER

Due to the changing market of construction, finishing materials, engineering equipment, the company's reputation as a reliable supplier capable of meeting customer requirements comes to the fore. Suppliers of building companies, retail stores, wholesale companies visit the exhibition to assess the situation on the market, find out which of the manufacturers was able to survive the difficult period and continue to work in the Ural region.
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Build Ural is one of the largest exhibition of construction, finishing materials and engineering equipment in the Ural. The exhibition takes place in Yekaterinburg, IEC "Yekaterinburg-EXPO".

Participants of the exhibition have the opportunity to demonstrate their products to more than 3 300 specialists from the Ural region engaged in construction, wholesale and retail trade in construction and finishing materials; design, decoration of buildings and premises; interior design.
The Build Ural exhibition is an effective tool for promoting construction and finishing materials, engineering equipment in the Ural. Participation in the exhibition allows to increase sales and expand the geography of sales of building and finishing materials.

To book a stand, fill out the form, and manager will contact you and clarify all details.
Book a stand
Products of interest to exhibition visitors
*Multiple choice has used in the survey forms.
70%
Building materials
52%
Interior finishing materials
41%
Facades and roofing
36%
Bathroom equipment and bathroom furniture
4%
Other (architecture, design, decor)
41%
Flooring
40%
Lighting and electrical products
33%
Doors and locks. Gate
40%
Lighting and electrical products (1)
33%
Windows and components
33%
Heating and water supply equipment
34%
Ventilation and air-conditioning equipment (1)
34%
Ventilation and air-conditioning equipment
Breakdown of visitors by type of activity
24%
Wholesale trade

19%
Construction

14%
Interior design and decor

12%
Retail trade

10%
Renovation and interior finishing

6%
Design and installation of engineering networks and communications

5%
Architectural design

10%
Other
Breakdown of visitors by level of responsibility
569
Head
158
Deputy Head
324
Department/Division Head
407
Manager/Specialist
200
Individual Entrepreneur
Visitor geography
82%
Sverdlovsk region

15%
Other regions of the Ural

3%
Other regions of Russia
Become an exhibitor
Please fill in the application form to book a stand at the exhibition, and we will contact you for details.
Book a stand
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